KICTANet reaffirmed its commitment to ethical journalism and inclusive digital transformation during the Annual Media Students Conference 2025, hosted by Zetech University in collaboration with the Journalism Students Association of Kenya (JSAK).
Representing the CEO, Communications Officer David Indeje joined the two-day convening themed “Fostering Change through Informed Journalism,” which brought together university media students, communication lecturers, and media professionals from across the country.
The conference, held from 26th to 27th September at Zetech’s Ruiru Campus, featured robust panel discussions on digital media transformations, ethical reporting, fact-checking, political journalism, and emerging career pathways.
These conversations explored the evolving role of journalism in shaping democratic societies and rebuilding public trust amid the rise of misinformation and media scepticism.

David Indeje, representing KICTANet, addresses journalism students at Zetech University’s Media Conference 2025
Speaking on behalf of KICTANet, Indeje emphasised that restoring trust in journalism requires a dual commitment: upholding ethics, accuracy, and accountability, while equipping students with digital skills to navigate and counter misinformation.
“Media students are not just future reporters. They are architects of public trust and civic engagement,” he noted.
This engagement aligns with KICTANet’s advocacy and multistakeholder pillar, which promotes inclusive dialogue, digital rights, and capacity-building across sectors. By participating in forums like the Media Students Conference, KICTANet fosters cross-sector collaboration and empowers young communicators to become ethical storytellers and digital change agents.
As Kenya navigates a complex media landscape, KICTANet calls on journalism students to embrace their role as proponents of truth, champions of innovation, and builders of trust.
Through informed storytelling and ethical practice, they can help shape a media ecosystem that supports transparency, accountability, and democratic participation.